Eight months ago, I shared the journey of moving my mom 1000 miles to live in a skilled nursing community near me. Now, here is my journey of walking in a prospective senior resident’s shoes and moving – TODAY!
What’s it like for a senior to move 30, 40 or 50 years worth of memories? Is it unsettling, heart wrenching, stressful and terrifying for a senior? My husband and I are moving today after living in a beautiful home for only two years and it feels disruptive, daunting and time consuming.
Who likes moving? It’s anticipating or dreading that I will have temporarily or permanent lost items for months. Plus it can take months to settle in, hang pictures on the wall and start to feel like OUR home.
Most people do not like change. It ‘s easier to just stay where you are and keep the status quo.
Well, since we have to move, I decided to try a new method that we recommend to our clients at a Continuing Care Retirement Community called Freedom Village. I hired a senior moving company, who will literally take our pictures off the wall, pack all our belongings, move us, unpack everything and put the pictures back up on the walls. If we recommend this service to clients, why not see what it is really like ourselves?
Maybe it won’t be as daunting and time consuming as when my husband and I used to hire two men and a truck?
It will be a two-day move. The senior moving company called Helping Hands will take about three hours to pack us up on the first day and the next day they will move all our belongings and unpack us.
Next week, I will share the rest of the story in part two and we will see how easy or painful moving day is and how long it took to settle into our new home.
Please share your successes, failures or comment below to join the conversation and interact with other senior living professionals on what is currently being effective to increase occupancy on a nationwide basis.
Diane Twohy Masson is the author of “Senior Housing Marketing – How to Increase Your Occupancy and Stay Full,” available at Amazon.com with a 5-star rating. The book is required reading at George Mason University as a part of its marketing curriculum. Within this book, the author developed a sales & marketing method with 12 keys to help senior living providers increase their occupancy. Masson developed this expertise as a marketing consultant, sought-after blogger for senior housing and a regional marketing director of continuing care retirement communities in several markets. She has also been a corporate director of sales and a mystery shopper for independent living, assisted living, memory care and skilled care nursing communities in multiple states. Currently, Masson is setting move-in records as the regional marketing director of two debt-free Continuing Care Retirement Communities in Southern California – Freedom Village in Lake Forest and The Village in Hemet, California. Interestingly, this career started when she was looking for a place for her own mom and helped her loved one transition through three levels of care.
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