Can Home Care Wipe Out a Senior’s Assets?

Hear author Diane Masson articulate home care, assisted living and skilled nursing costs.  Which one do you think costs the most?  You might be surprised.

Learn tips on comparing home care to assisted living and how Continuing Care Retirement Communities can offer financial security.  She shares what happened when her mother ran out of assets in assisted living and how to plan ahead for future health care costs if you own a home.  Diane shares how her mother-in-law is paying $8,000 a month for long-term care and may run out of assets.   Be smart and educate yourself before a health care crisis.

Diane Masson has empowered thousands of seniors to plan ahead and gives great tips for adult children whose parents are in a health care crisis.  “Your Senior Housing Options,” can answer all your questions and empower you to help any struggling senior.  More free tips at Tips2Seniors.com.

Cost of Home Care vs Assisted Living, Channel 6 TV Interview with Diane Masson

Most seniors want to stay in their own home. Learn five keys in this TV interview to differentiate a reputable home care company from a fly-by-night company.   Paying a caregiver under the table may end up being your most expensive option. Can you afford 24-hour home care? If not, learn the costs of your other options before you deplete your resources. Learn more insider tips in a new resource book, “Your Senior Housing Options” or get weekly advice for free at WWW.tips2seniors.com.

“Your Senior Housing Options,” has a simplistic title, but what’s inside this new book can save you months of research time.  Hear Diane Masson’s interview of how her mother and in-law’s faced the pivotal decision to plan ahead or wait until a crisis.  Learn the pitfalls from transitioning from your home to senior housing.  Understand what questions to ask, insider tips and dirty secrets revealed.  The decision to stay home requires caregivers.  Prevent elder abuse by determining if a home care agency is reputable, before they move into your home.  You are just not looking for today’s needs, but for your future care.  Discover key differences between rental facilities vs Continuing Care Retirement Communities.  Do you have enough financial resources if you need to be in a higher level of care for an extended period of time?  For weekly tips join at: Www.Tips2Seniors.com 

Diane Masson has worked in senior housing for 17 years and is the regional marketing director for two debt-free Continuing Care Retirement Communities in Southern CA (Freedom Village in Lake Forest and The Village in Hemet).  Her first book “Senior Housing Marketing – How to Increase Your Occupancy and Stay Full,” is being utilized by senior housing professionals across the country.  Both her first book and second book, “Your Senior Housing Options,” have a 5-star rating on Amazon.com.

Reputable Home Care Costs Results

Reputable Home Care Costs Results

Around the ClockA special shout out to those of you who shared around the clock home care costs from New York, Boston, North Carolina, Florida, Tennessee, Utah, Ontario, and California.  Those home care prices are listed in the comments of my blog post from last week, “Reputable Home Care Costs.”

There are a lot of fly by night home care companies and I am trying to provide accurate around the clock home care “live-in” pricing for my new book that is scheduled to be out in January.

The title of my new book has been updated to, “Selecting Senior Housing – Your Proactive Guide.”

Results for around the clock “live-in” caregivers:

  • New York – $15,168 a month
  • Boston – $9,300 – $10,075 a month
  • North Carolina – $13,764 – $17,856 a month
  • Florida – $12,276 a month
  • Nashville, Tennessee – $11,160 – $22,320 a month
  • Salt Lake City, Utah – $12,240 – $14,570
  • Ontario – $18,600 – $21,576
  • Sacramento, CA –  $12,400
  • San Francisco, CA – $11,532 – $20,088

If any other senior living professionals would like to your city and state home care prices for “live-ins,” please add it to the comment section below.  Please remember, the home care prices are for two – 12 hour shifts or three – eight hour shifts only.  Thanks!

Selecting Senior Housing – Your Proactive Guide,” will be coming soon to Amazon.com. If you sign up for my weekly newsletter on the right side of this blog, you will be notified when my new book becomes available. Check out my new website: Tips2Seniors.com or please follow me on Facebook.

Diane Twohy Masson is the author of Senior Housing Marketing – How to Increase Your Occupancy and Stay Full,” available at Amazon.com with a 5-star rating.  The book is required reading at George Mason University as a part of its marketing curriculum.  Within this book, the author developed a sales & marketing method with 12 keys to help senior living providers increase their occupancy.   Masson developed this expertise as a marketing consultant, sought-after blogger for senior housing and a regional marketing director of continuing care retirement communities in several markets.  She has also been a corporate director of sales and a mystery shopper for independent living, assisted living, memory care and skilled care nursing communities in multiple states.  Currently, Masson is setting move-in records as the regional marketing director of two debt-free Continuing Care Retirement Communities in Southern California – Freedom Village in Lake Forest and The Village in Hemet, California.  Interestingly, this career started when she was looking for a place for her own mom and helped her loved one transition through three levels of care.

© Marketing 2 Seniors| Diane Twohy Masson 2014 All Rights Reserved. No part of this blog post may be reproduced, copied, modified or adapted, without the prior written consent of the author, unless otherwise indicated for stand-alone materials. You may share this website and or it’s content by any of the following means: 1. Using any of the share icons at the bottom of each page. 2. Providing a back-link or the URL of the content you wish to disseminate. 3. You may quote extracts from the website with attribution to Diane Masson CASP and link http://www.marketing2seniors.net For any other mode of sharing, please contact the author Diane Masson.

 

Reputable Home Care Costs?

Reputable Home Care Costs?

Home Care CostsIf you work in the home care industry, I need your help to answer a few quick questions. What does it cost in your city and state to have around the clock home care? What is the difference in cost between three shifts of caregivers in a 24-hour period who each spend eight hours a day with a client versus a live-in caregiver?

Please comment as soon as possible, because I am trying to compile accurate pricing information for a new guide book that I have written for seniors, Selecting Senior Housing for Seniors in the Silver Tsunami.” Recently I blogged about reputable home care costing more than hiring a caregiver “under the table.”

Statistics are telling me that the cost of a reputable home care company providing around the clock nonmedical caregiving is around $15,000 to $18,000 a month. Do you agree? This includes three shifts of caregivers in a 24-hour period who are awake and can help the senior client at any time. My understanding is that live-in caregivers cost less, the senior client must be able to sleep through the night, and the caregiver by law gets eight hours of sleep. Is this true?

When you comment, please provide your city and state. It would be excellent if this discussion could accumulate a response from every state in the United States and show costs in other countries as well.

Thanks for participating.

Selecting Senior Housing for Seniors in the Silver Tsunami,” will be coming soon to Amazon.com. If you sign up for my weekly newsletter on the right side of this blog, you will be notified when my new book becomes available. Check out my new website: Tips2Seniors.com or please follow me on Facebook.

Diane Twohy Masson is the author of “Senior Housing Marketing – How to Increase Your Occupancy and Stay Full,” available at Amazon.com with a 5-star rating.  The book is required reading at George Mason University as a part of its marketing curriculum.  Within this book, the author developed a sales & marketing method with 12 keys to help senior living providers increase their occupancy.   Masson developed this expertise as a marketing consultant, sought-after blogger for senior housing and a regional marketing director of continuing care retirement communities in several markets.  She has also been a corporate director of sales and a mystery shopper for independent living, assisted living, memory care and skilled care nursing communities in multiple states.  Currently, Masson is setting move-in records as the regional marketing director of two debt-free Continuing Care Retirement Communities in Southern California – Freedom Village in Lake Forest and The Village in Hemet, California.  Interestingly, this career started when she was looking for a place for her own mom and helped her loved one transition through three levels of care.

© Marketing 2 Seniors| Diane Twohy Masson 2014 All Rights Reserved. No part of this blog post may be reproduced, copied, modified or adapted, without the prior written consent of the author, unless otherwise indicated for stand-alone materials. You may share this website and or it’s content by any of the following means: 1. Using any of the share icons at the bottom of each page. 2. Providing a back-link or the URL of the content you wish to disseminate. 3. You may quote extracts from the website with attribution to Diane Masson CASP and link http://www.marketing2seniors.net For any other mode of sharing, please contact the author Diane Masson.
Hiring a Caregiver “Under the Table”

Hiring a Caregiver “Under the Table”

Under The Table - Tips2Seniors.comPotentially a senior can save significant money by hiring a companion recommended from church or their neighbor’s friend who has been out of work. It’s a win/win for everybody – right? Wrong!   What is their recourse if this win/win situation starts going badly? There is no boss or company where they can voice concerns.

Last week, I attended the Care Revolution Conference in Anaheim, CA and met over 20 home care company owners and managers. One manager shared that the majority of her potential caregiver applicants do not pass the drug screening. I was shocked. Another home care owner shared that 40% of the remaining applicants don’t pass the criminal background check. Reputable agencies have a vetting process so a senior can have confidence about who is in their home providing care.

Home care owners shared with me that seniors who hire a caregiver “under the table,” become employers and are responsible for taxes and social security of their employee. Seniors should check with their accountant and consider the ramifications of paying quarterly taxes for an employee. Initially, it may sound like a bargain to pay a caregiver “under the table.” Seniors need to consider the long-term financial consequences and legalities. It seems crazy to me that a senior needing help would become an employer and have to pay quarterly taxes.

If a caregiver claims a work injury while working for a senior, costs can climb upwards to $300,000 after surgery, therapies and loss time from work. Some caregivers work for multiple companies, so one never really knows if the injury was from working for the senior or another employer.

Here’s a shout out to those reputable home care companies who provide great care to seniors! I had no idea how hard it was for you to find and hire quality caregivers.

This is an excerpt from my new guide book for seniors, Selecting Senior Housing for Seniors in the Silver Tsunami.” It will be coming soon to Amazon.com. If you sign up for my weekly newsletter on the right side of this blog, you will be notified when my new book becomes available. Check out my new website: Tips2Seniors.com or please follow me on Facebook

Photo credit to Moretimeforyou.com

Diane Twohy Masson writes this weekly blog to support and engage with other senior housing professionals.  Her first book is Senior Housing Marketing – How To Increase Your Occupancy and Stay Full.  Many sales teams and organizations have used the 12 keys contained in this book for their weekly book review.

 

© Marketing 2 Seniors| Diane Twohy Masson 2014 All Rights Reserved. No part of this blog post may be reproduced, copied, modified or adapted, without the prior written consent of the author, unless otherwise indicated for stand-alone materials. You may share this website and or it’s content by any of the following means: 1. Using any of the share icons at the bottom of each page. 2. Providing a back-link or the URL of the content you wish to disseminate. 3. You may quote extracts from the website with attribution to Diane Masson CASP and link http://www.marketing2seniors.net For any other mode of sharing, please contact the author Diane Masson.